“We have a slow path & a fast path.”Tomer Cohen, VP Product at LinkedIn
I heard and liked the above heuristic because it sounds like a really actionable way to prioritize.
Tomer spoke about driving both a “slow path” and a “fast path” in parallel, and brought this up in the context of product development. In addition to product prioritization, I would apply this to marketing, investing, and other areas.
The slow path is dedicated to the future.
- Staying very focused around what we’re trying to build.
- Constantly asking, “are you actually building the right things?”
- The “architects” on your team should be the ones working on the slow path.
- “Slow” doesn’t mean forever; it means taking your time to do it right.
The fast path is showing immediate value.
- While working on your big vision, what can you do now to show that your hypothesis is starting to pan out?
- Showing value next week or next month.
- Taking steps towards filling out your bigger vision.